slg brands

sustainability

Our Commitment

At SLG we understand that we have an essential responsibility to cause as little harm as possible to the environment from a product and daily activity perspective, whilst not compromising on the safety, quality and integrity of our products or workspace.

To this end, we have a commitment to evolving our approach and seeking better solutions to minimise our environmental impact and achieve our longer-term goals for an ever more sustainable business.

We are striving to significantly decrease the environmental impact of our products and packaging through intelligent and mindful design, responsible manufacturing and distribution, as well as the use, reuse and disposal of our products.

In addition, we look to work in partnership with other like-minded people and companies to promote the adoption of environmental strategies, increase the understanding of environmental issues, disseminate good practice and ensure compliance with all regulatory requirements.

We decrease the environmental impact of our products and packaging through intelligent, mindful design, responsible manufacturing and distribution.

Our Goals

Reduce: We are passionate about eliminating “problematic” packaging and reducing “unnecessary” packaging when designing our products. We are committed to using as little packaging as possible, and when packaging is unavoidable, we look to explore the use of recycled materials and minimal consumption of packaging generally.

Recycle: At the end of the lifecycle of our products, we want our packaging to be as reusable, recyclable and compostable as far as technical and economic parameters permit. We want to clearly communicate recycling instructions to empower our consumers through standardised labelling systems.

Sustainable Sourcing: We are committed to using raw materials from sustainable sources, including palm oil, palm kernel oil and their derivatives where the principles and criteria of the Roundtable for Sustainable Palm Oil (RSPO) have been implemented. Our commitment begins with our supply where we expect our suppliers to share our ethos and to meet our Responsibility Standards that include our expectations for business conduct, labour practices, workplace safety and environmental stewardship. We also always carefully consider any use of natural ingredients.

Efficiency & Wastage: We are committed to taking every opportunity to ensure that we minimise our energy usage and wastage across all business activities and are mindful of our use of water, energy, consumables and business travel.

Supply Partners: We want to reduce our carbon footprint and where possible, we look to work with supply partners that share our values and are based within the location of the markets we supply.

Our Progress

Rhyme & Reason - Eco-friendly Haircare: Our new haircare brand, Rhyme & Reason, launches in January 2021. The packaging is quite unique in the beauty category:

Bottles and caps are made from 100% recycled materials

and we are accepting of the slight variations in colour and small flecks representing it’s previous life - which can be anything from other shampoo and conditioner bottles through to juice and milk bottles.

After use, our packaging is 100% recyclable without the need to remove caps or labels.

Our Progress

Rhyme & Reason - Eco-friendly Haircare: Our new haircare brand, Rhyme & Reason, launches in January 2021. The packaging is quite unique in the beauty category:

Bottles and caps are made from 100% recycled materials

and we are accepting of the slight variations in colour and small flecks representing it’s previous life - which can be anything from other shampoo and conditioner bottles through to juice and milk bottles.

After use, our packaging is 100% recyclable without the need to remove caps or labels.

Amie Naturally Kind Skincare: Our new Amie skincare brand relaunches in early 2021 with upgraded formulations rich in natural ingredients and in packaging made with 10% recycled plastic. We are working towards much higher levels of recycled content in the packaging of Amie in the months and years ahead.

Reducing Plastic in Gift Packaging: In 2020 we successfully eliminated a total of 1 million individual pcs of plastic (equating to approx. 7 tonnes) from our seasonal gift products. In addition, we ensured that all products contain clear on-pack recycling communication to assist consumers at the end of the product lifecycle.

Introducing 30% Recycled Plastic: in 2020 under the Happy Place by Fearne Cotton Wellbeing brand, we developed our first gifting range with consumer packaging made from 30% recycled plastic and for 2021 it will be made from 100% recycled plastic.

44% of our turnover in 2021 will be manufactured locally in the UK.

Reducing our Carbon Footprint:
Three of our biggest brands (COLAB, Rhyme & Reason and Amie) representing 44% of our projected turnover in 2021 will be manufactured locally in the UK. As we look to expand internationally with these brands, our sourcing teams are busy identifying and developing local in-market supply partners so that we can take positive steps towards further reducing our carbon footprint in the future.

Our Office Environment:
From our new purpose-built office location in central Cheltenham we are proud to be “zero to landfill” with our everyday waste and all paper and print cartridges collected and recycled. We have forged partnerships with local charitable organisations and beauty banks as more sustainable avenues for handling surplus stock and end-of-line stock and have thus significantly reduced the volume of these products reaching landfill. We continually encourage our teams to think about ways of reducing the carbon footprint in their work routines. This includes supporting the use of alternative virtual solutions where practicable for travel; to switch off electrical appliances where they can; to run heating and cooling on energy efficient settings; and to always consider digital alternatives to paper and printing.

Partnerships:
With the launch of our first eco-friendly brand, Rhyme & Reason, we are starting to work with environmental groups that take part in direct action to help change policy and behaviour and who can support us in the achievement of our own sustainable goals.

Some of our current partners are:

a global network of businesses, non-profits and individuals working together to implement sustainable environmental practices through a membership to fund environment-focused projects through aligned charities and organisations such as the Galapagos Conservation Trust who work to restore habitats and protect species on the Galapagos Islands.

a carefully curated panel of like-mind experts who specialise in ecology and environmental campaigning and innovation to act as extension of the SLG team to help support and challenge strategy and change.

SLG is also a member of:

looking to the future...

Future Targets

  • 100% of packaging to be reusable, recyclable, or compostable by 2025 where technically and commercially feasible
  • Plastic packaging to contain minimum 30% recycled material by 2022 where technically and commercially feasible
  • 100% of timber-based packaging to be recycled or from an accredited sustainable source by 2022
  • All major suppliers to be audited against the SMETA four auditing pillars to include the two additional pillars of Business Ethics and Environment, or a similar environmental standard, to deepen social responsibility by 2023
  • Only use providers specialising in sustainable energy in our own commercial premises by 2023
  • All company vehicles to be electric or hybrid combining an electric motor with a gasoline engine by 2023